Because most noble family lines are only counts the recent branch from the current/late title holder, usually long descendant through more than four to sixth generations before doesn't have much meaning for count the same family member. You know, even the second cousins are not have much genetic similarity with each other, although second cousins are slightly similar than the other people without any genetic relationship.
It only have a meaning if there is no other possible successor, then they have to set the standards lower than they normally would, and if still there is no one after then they have to set the standards lower than... so on. Also, as you know, many noble family are marry with each others, it is not so difficult to found out the close descendants.